Why is it worth ordering the development of a unique online store?
Recently, many Ukrainian companies have very actively begun to consider a partial transfer of business online with access to the Internet market, which can significantly increase market coverage, sales volumes and revenue, reduce costs and risks, and obtain maximum profits. After another meeting in our office and communication with clients on issues of business diversification and increasing profitability by entering the virtual market, I concluded that more than once I am faced with the same questions: “Why should I buy an expensive website?”, “For What am I overpaying and what am I getting? and “Why is it so expensive?”, “What is better than an expensive site?” ... and others like that, and of course “Why should I buy from you (in SWOT)?” Therefore, here I decided to answer the most frequently asked questions.
We (SWOT) are not developing a website, but an ideal tool for achieving your business goals, for example, increasing sales, awareness and loyalty, a tool that ensures your success!
Template (standard) — a ready-made, cheap solution developed based on the most common requirements for websites, has a universal standard usability (UX/UI) that is not adapted to the product, niche and target audience.
But as you know, there is no universal usability, and each niche and product has its own specifics and behavioral scenario of the target audience.
Constructors — an inexpensive solution with all resources tied to the designer’s service, which promises both some risks and regular payments for its use. At the same time, the usability of such solutions is very low, because if a non-professional UX/UI designer without knowledge of usability standards approaches the design of a website using a constructor, which is not uncommon, because The point of such “do-it-yourself” designers is that, as practice shows, they give, at best, a low-effective, beautiful wrapper (if it turns out beautiful), with a high marketing cost of the application. At worst, it’s a loss of time and money, because... a website created by yourself without knowledge of usability standards will sell poorly, so nothing can replace the work of a professional UX/UI designer.
Often these solutions allow you to get only the first sales, and to increase (scaling) your sales and achieve other goals you have set, you need a professional website of a different level. So this is the perfect way to understand that Internet business really works and makes a profit, and confirm your decision - order a unique website, which will ideally solve your problems and achieve business goals, much faster and more efficiently than working on the real market. So, this is the first stage of developing your business on the Internet (on-line), supporting and helping to increase sales in the real market (of-line).
Unique site - a website adapted to the industry specifics and your business is one of the main elements of a sustainable competitive advantage of a modern business. It is an asset that transforms our unique experience (valuable insight) based on customer focus into the growth of your profits.
Purpose of development — creation of an effective resource that helps maximize sales in both real (of-line) and virtual (on-line) markets. Allows you to ideally interact with your target consumer, taking into account the peculiarities of their thinking and the process of making a choice. We think through your website in the smallest detail, which allows us not only to attract consumers, but most importantly, not to leave your website without making a purchase and to return again and again for a repeat purchase.
Our advantages in developing unique websites or “Why should I order a unique website from SWOT?:
1. “Smart site”
We implement the psychology of your consumer (in the search query core distribution algorithm):
We know better than anyone how your client thinks, what he wants, what criteria he perceives and why he makes his choice. We go through all the intermediate points on his path to purchase, allowing your site to optimally interact with him at every step, helping the client understand “what does he want?”, proving that you are providing him with the best option.
2. “The devil is in the details”
There are no unimportant details (all elements have maximum usability). Often, each of them either brings your client closer to a purchase or further away. Having studied your consumer, we develop a website in which all elements are aimed at ensuring results - increasing your sales, and eliminating all unnecessary ones that distance the consumer from purchasing.
3. "Feedback"
Finally, we review the entire site through consumer testing to ensure we're giving you the perfect sales tool, and if we find any shortcomings, we fix them. So, you get a perfect website that achieves your goals.
4. “There is no limit to perfection”
We also offer high-quality support and administration of your website at the best price, which is important - it helps in a timely manner to perfectly adapt your sales offer to changing market conditions.
5. Outcome
As a result, you get not a website, but the key to the consumer's mind and wallet, based on the creation of a tool that ideally satisfies the needs of consumers, and it continuously generates customers for you, or rather their flow, creating a “sales funnel”!
